Welcome to my world of innovation, strategy, and storytelling. Based in the vibrant city of Philadelphia, I am a multifaceted Organic & Paid Social Media Strategist, Account Manager, Creator Architect, and Connection Cartographer. With over a decade of expertise in brand development, digital marketing, and consumer engagement, I blend artistic vision with marketing acumen to craft experiences that resonate, inspire, and deliver measurable success.
Crafting Connections and Driving Impact
My work revolves around building compelling narratives that go beyond the surface. Whether through ad copy, email campaigns, web and product design, photography, or blogs, I transform ideas into engaging stories that captivate audiences. Known for generating serendipity and connecting the dots, I excel in uniting people and ideas to spark innovation across business, technology, and culture. My mission is to position brands as leaders in their industries by designing strategies that are not only innovative but also deeply authentic.
Expertise Rooted in Versatility
Over the years, I have honed my skills across a spectrum of disciplines, allowing me to offer comprehensive solutions tailored to the unique needs of each brand. Here’s a glimpse into my areas of expertise:
- Brand Strategy & Development: Crafting unique identities that stand out in competitive markets.
- Digital Marketing: Implementing SEO strategies, paid advertising, and social media management to enhance brand visibility.
- Creative Storytelling: Developing campaigns that resonate with audiences through a blend of analytical precision and emotional depth.
- Market Research & Consumer Trends: Leveraging insights to create strategies that align with audience behaviors and expectations.
- Go-to-Market Strategies: Launching and scaling brands with impactful, data-driven approaches.
- Communications Planning: Ensuring consistency and clarity across all messaging.
Entrepreneurial Ventures
I am proud to co-found two innovative brands that embody my commitment to creativity and sustainability:
- Vita Sanguine: A full-service marketing agency that delivers bespoke strategies to help businesses thrive. From online advertising and CRM systems to websites and social media management, we partner with diverse organizations to design impactful marketing solutions tailored to their goals.
- Dangerously Cozy: A sustainable and ethical streetwear brand reimagining staple wear. By prioritizing affordability, organic and recycled materials, and timeless design, we aim to make sustainability the norm in fashion.
Past Collaborations
My career journey includes impactful roles in the enterprise agency and blockchain space. I have worked with Fortune 100 enterprises to architect and incubate large B2B Market Networks, driving growth and innovation in highly competitive industries. These experiences have equipped me with the strategic insights and technical expertise to tackle complex challenges and deliver exceptional results.
Beyond Work
Outside of my professional endeavors, I am a passionate filmmaker, an advocate for movement and wellness, and a curator of unforgettable moments for my friends. My interdisciplinary interests—from social and political issues to technological advancements—fuel my ability to stay ahead of the curve and adapt to the ever-evolving landscape of marketing and culture.
Let’s Connect
Whether you’re looking to elevate your brand, create meaningful connections, or simply exchange ideas, I’d love to hear from you. Together, we can transform bold visions into impactful realities, leaving a lasting impression on your audience and industry alike.